Bhubaneswar, February 28, 2020: Flipkart, India's homegrown e-commerce marketplace, in partnership with Federation of Indian Chambers of Commerce & Industry (FICCI) today organised a workshop for MSMEs in Bhubaneswar on the theme - "Winning big on e-commerce". This was the third in a series of workshops being held across the country, aimed at helping MSMEs accelerate their businesses with the benefits of e-commerce. The partnership between the two entities began in November 2019.
Workshop Focus and Content
These workshops focused on providing MSMEs with the right knowledge on leveraging the efficient & cost-effective e-commerce channel, opening opportunities beyond traditional trade channels.
Participants received inputs in areas that include:
Business growth planning
Accounting and taxation
Access to capital
Identifying new opportunities
The significance of digital brand building
Developing and scaling brands
Managing supply chain and inventory planning
E-commerce is a powerful enabler for small businesses to expand their reach to a pan-India customer base.
Statements from Leadership
Mr. Rajneesh Kumar, Senior Vice President and Chief Corporate Affairs Officer, Flipkart, said that Flipkart is committed to the empowerment of small businesses and entrepreneurs with innovation, technology, required training, and marketing of their products among a pan-India customer base. He noted that Odisha is an important state for Flipkart and the company looks forward to welcoming MSMEs into the e-commerce fold.
Mr. J.K. Rath, Chairman, FICCI MSME Committee (Odisha Chapter), stated that FICCI is happy to partner with Flipkart to support the growth of MSMEs in the emerging digital economy.
Mr. U.N. Das, Additional Secretary, MSME Department, Government of Odisha, thanked FICCI and Flipkart for creating the opportunity for MSMEs and rural artisans to market their products online. He mentioned that the Government of Odisha would facilitate any regulatory or policy level sanctions required for facilitating MSMEs linkage with Flipkart through the intervention of FICCI.
About Flipkart Group
The Flipkart Group is one of India's leading digital commerce entities and includes group companies Flipkart, Myntra, and PhonePe. Flipkart has a registered customer base of over 200 million, offering 150 million products across 80+ categories. Flipkart is known for pioneering services such as Cash on Delivery, No Cost EMI and easy returns.
About FICCI
Established in 1927, FICCI is the largest and oldest apex business organisation in India. It is a non-government, not-for-profit organisation. FICCI established the Confederation of MSMEs (CMSME) in December 2013. The mission of FICCI-CMSME is to Empower MSMES.
For more information contact: media@flipkart.com.
