Flipkart enters into Strategic Partnership with Adani Group to Strengthen Logistics and Data Centre Capabilities

5 min
Apr 12, 2021
Flipkart enters into Strategic Partnership with Adani Group to Strengthen Logistics and Data Centre Capabilities

Bengaluru & Ahmedabad; 12th April 2021: Flipkart, India's leading homegrown e-commerce marketplace, today announced a strategic and commercial partnership with the Adani Group, India's largest multinational infrastructure company.


In this two-pronged partnership, Flipkart will work with Adani Logistics Limited , a wholly owned subsidiary of Adani Ports & Special Economic Zone Limited, to strengthen Flipkart's supply chain infrastructure. In addition, Flipkart will set up its third data centre at the AdaniConneX Private Limited Chennai based facility, leveraging AdaniConneX's world-class expertise and industry-leading data centre technology solutions. AdaniConneX Private Limited is a new Joint Venture formed between EdgeConneX and Adani Enterprises Limited.



Logistics and Employment


As part of this partnership, Adani Logistics Limited will construct a massive 534,000 sq. ft. fulfilment centre in its upcoming logistics hub in Mumbai that will be leased to Flipkart. This is to address the growing demand for e-commerce in Western India and support market access of several thousands of sellers and MSMEs in the region. Leveraging state-of-the-art technologies, the centre is expected to be operational in Q3 2022 and will have the capacity to house 10 million units of sellers' inventory at any point. The facility will enhance local employment and create ~2,500 direct jobs and thousands of indirect jobs.



Data Centre Capabilities


The other prong of the partnership will see Flipkart developing its third data centre at the AdaniConneX facility as a part of one of the largest private cloud deployments in the country. The data centre has been designed to meet the highest standards in reliability, security, and sustainability. It will capitalise on the Adani Group's capability as the largest solar player in the country to generate and source green power. The AdaniConneX data centre is a brand-new facility enabling Flipkart to design the data centre to its growing infrastructure needs with a significant focus on security and keeping data locally within India.



Quotes


Speaking on the strategic partnership, Karan Adani, Chief Executive Officer of Adani Ports and Special Economic Zone (APSEZ) said, "I am delighted to see two of India's fastest-growing businesses come together to help build some of the most critical as well as state-of-the-art infrastructure that our nation needs. This is what Atmanirbharta should be all about. This broad-ranging partnership across our logistics and data centre businesses is a unique business model, and we see this as a great opportunity to serve Flipkart's physical as well as digital infrastructure needs. We look forward to a long and fruitful partnership as we focus on learning from each other as well as leveraging our mutual strengths to prioritise consumers and development of India's MSME ecosystem."


Kalyan Krishnamurthy, Chief Executive Officer, Flipkart Group, said, "The Adani Group is unmatched in the way it has gone about building infrastructure across India. What it brought to us was a unique combination of logistics, real estate, green energy, and data centre infrastructure capabilities. We are delighted to initiate our association with the Adani Group to strengthen our supply chain and technology infrastructure. These investments will help us strengthen our presence and capabilities in India to support MSMEs and sellers while also accelerating job creation and growth."



About the Adani Group


The Adani Group is a diversified organisation with a combined market cap of $100 Bn comprising 6 publicly traded companies. It has created world-class transport and utility infrastructure portfolios with a pan-India presence. The Group is headquartered in Ahmedabad, India. It focuses on large scale infrastructure development in India with O&M practices benchmarked to global standards. The Adani Group is committed to increasing its ESG footprint by realigning its businesses with emphasis on climate protection.


For media queries: Roy Paul | roy.paul@adani.com



About the Flipkart Group


The Flipkart Group is one of India's leading digital commerce entities and includes group companies Flipkart, Myntra, and Flipkart Wholesale. Started in 2007, Flipkart has enabled millions of consumers, sellers, merchants, and small businesses to be a part of India's e-commerce revolution. It has a registered customer base of over 300 million, offering over 150 million products across 80+ categories. Flipkart is known for pioneering services such as Cash on Delivery, No Cost EMI and easy returns.


For more information, please write to media@flipkart.com