Bengaluru November 24, 2022: In ongoing efforts to boost India's startup ecosystem, Flipkart, India's homegrown e-commerce marketplace, under its accelerator program - Flipkart Leap, has now opened applications for the second cohort. The program will invite applications under FLA and FLIN to support early-stage startups with the potential to disrupt the digital ecosystem.

Both programs are tailored to suit the needs of startups across their growth journey, supporting them through insights, mentorship and funding as needed.

Ravi Iyer, Senior Vice President and Head Corporate Development, Flipkart, said, "The second cohorts of Flipkart Leap Ahead and the Flipkart Leap Innovation Network will carry this torch ahead with investments and partnerships respectively into young startups. We are excited to work towards fueling new business models and fostering a culture of innovation to build the next generation of tech talent and solve real-world India-specific problems."

Flipkart Leap Ahead (FLA)

Objective: FLA is designed to provide equity based funding and growth acceleration to early stage startups which have the potential to advance the digital ecosystem in India.

Funding: This program is the cornerstone of seed-stage investments made by Flipkart Ventures, the $100M venture fund announced by Flipkart. The accelerator will invest in pre-seed and seed stage startups, with a cheque size of up to $500K.

Program: Startups will undergo a 60 day program designed to set them up for rapid scaling and growth.

Mentorship: Startups will be mentored by senior business, operations, product and tech leaders in Flipkart.

Target Areas: Startups building innovations across areas such as Logistics, Supply chain, Sustainability, Fintech, Healthtech, Gaming, Edtech, Consumer Tech, and Web3 can apply.

First Cohort: The first cohort included six startups: Dopplr, Livwell, LogisticsNow, Neuropixel.AI, Rightbot Technologies and SellerApp. They were offered a customized curriculum designed by Bain & Co, curated sessions from industry leaders, and will conclude in January 2023 with a demo day.

Flipkart Leap Innovation Network (FLIN)

Objective: FLIN is designed to engage with startups through commercial partnerships in Flipkart's areas of interest. Flipkart will look at a wider pool of startups that already have viable offerings.

Opportunity: Selected startups will deploy their solutions via paid pilots on Flipkart, and if successful, will have the opportunity to scale up to a business partnership.

Target Areas: Startups that are solving for the Indian e-commerce ecosystem in areas of core shopping experience, seller enablement, supply chain innovations, tech infrastructure or the future of commerce can apply.

First Cohort: The eight startups from the first cohort were Ashield, BigThinx, Datacultr, ElixiaTech, Intelliwings, Linksmart, TryNDBuy and Vitra.ai. A few have already emerged successful and are in the process of scaling up their offerings across Flipkart.

For the application process and further information on Flipkart Leap Ahead and Flipkart Leap Innovation Network please visit www.flipkartleap.com.

About the Flipkart Group

The Flipkart Group is one of India's leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Health+, Flipkart Wholesale, and Cleartrip. Started in 2007, Flipkart has enabled millions of consumers, sellers, merchants, and small businesses to be a part of India's digital commerce revolution. Flipkart is known for pioneering services such as Cash on Delivery, No Cost EMI and easy returns. The company is committed to transforming commerce in India through technology.

For more information, please write to media@flipkart.com.