Bengaluru October 18, 2022: Flipkart, India's homegrown e-commerce marketplace, today announced its first-ever Live Commerce event for two-Wheelers on October 18 at 5 pm on the Flipkart mobile app. The one-of-its-kind industry event in the country was hosted by Rannvijay Singha and auto influencer Rachit Hirani. It showcased a range of electric and petrol two-wheelers from top brands to millions of consumers and enabled them to make a purchase in real time.

Customers could join 'The Auto Hour Live' event by selecting 'Bikes and Cars' from the category segment on the Flipkart app. As part of the Live Commerce event, Flipkart made available a range of two-wheelers from brands including Ampere, Bounce, BGauss, and Hero. The event also marked the launch of Hero XTreme 160R Stealth 2.0, in one of the first virtual launches of a two-wheeler in the country.

The Live commerce event was significant as customers prepared to celebrate Dhanteras and Diwali, an auspicious time to make new purchases, particularly vehicles.

Rakesh Krishnan, Senior Director, Two-wheelers, Automobile, and Electronics at Flipkart, said, "Through our Live Commerce event... we aim to showcase the best of petrol and electric vehicles to our customers and allow them to book their favourite vehicles in real time. Customers will also be able to make use of our industry-best affordability constructs to make their purchase affordable across top cities."

Flipkart ventured into the two-wheeler segment three months prior to the event, making available a wide range of electric and petrol two-wheelers in over 40 cities from five brands. The company has been witnessing increased customer demand since its launch, particularly during the recently concluded Big Billion Days.

About the Flipkart Group

The Flipkart Group is one of India's leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Flipkart Health+, and Cleartrip. Started in 2007, Flipkart has enabled millions of consumers, sellers, merchants, and small businesses to be a part of India's digital commerce revolution, with a registered customer base of more than 400 million, offering over 150 million products across 80+ categories. Flipkart is known for pioneering services such as Cash on Delivery, No Cost EMI and easy returns.

For more information, please write to media@flipkart.com.