Bengaluru - September 2, 2020: Flipkart Wholesale, the digital B2B marketplace of India's homegrown Flipkart Group, today launched its operations with an aim to connect local manufacturers with retailers and bring the entire wholesale marketplace at their fingertips using technology. Flipkart Wholesale is a one-stop solution for the retail ecosystem which will offer Indian businesses a wide selection of products at significant value, powered by technology.

Launch Details and Expansion Plans

The platform is currently available for fashion retailers, especially footwear and apparel, in Gurugram, Delhi and Bengaluru, with plans to expand to Mumbai as well.

By the end of this year, Flipkart Wholesale also plans to expand to 20 more cities and into categories such as Home & Kitchen and Grocery.

The B2B digital platform, accessible via the app on Google Play Store, aims to:

Rope in over 300 strategic partners.

Have over 2 lakh listings in 2 months.

Enable the onboarding of 50 brands and over 250 local manufacturers in the coming days.

Value Proposition for MSMEs and Kiranas

Flipkart Wholesale is built on the core value proposition of making business easier for Indian Kiranas and MSMEs using technology. Customers will have access to a number of key benefits:

Easy credit facility to manage cash flow.

A wide range of Flipkart assured quality products.

Simple and convenient order returns.

Speedy product delivery directly to their shops with an easy order tracking facility.

Ability to leverage micro-market level B2B and B2C insights from the Flipkart ecosystem to better understand customer demands.

Data-driven recommendations for stock selection.

Flipkart Wholesale will draw on the strong merchandising experience and relationships of the Best Price team (Walmart India's cash-and-carry business).

About the Flipkart Group

The Flipkart Group is one of India's leading digital commerce entities and includes group companies Flipkart, Myntra, and PhonePe. Started in 2007, Flipkart has a registered customer base of over 250 million, offering over 150 million products across 80+ categories. The launch of Flipkart Wholesale is a testament to the commitment to accelerate the growth of kiranas and MSMEs in India. Flipkart is known for pioneering services such as Cash on Delivery, No Cost EMI and easy returns.

For further information on Flipkart Wholesale, please visit: https://flipkartwholesale.com/