Flipkart Wholesale, the digital B2B marketplace of India’s homegrown Flipkart Group, announced the launch of its ongoing ‘Diwali Mahotsav’ sale for its Kirana members between September 30 - October 21, 2025. The sale brings the tagline ‘Har Deal Me Festive Feel’ to life, with unmatched offers across all 26 stores and online channels offering savings of up to 80% across categories aimed at boosting festive profits for its members like never before.

This sale is packed with the biggest deals of the season across national and regional brands, spanning a wide range of categories. Kirana members can avail interesting add-ons from skincare to food, beverage brands and more. This year, Flipkart Wholesale is going beyond special offers — delivering personalized shopping experiences tailored to regional tastes, while making the Diwali season truly unforgettable.

Dinkar Ayilavarapu, Vice President and Head of Flipkart Wholesale, said, “This Diwali, Flipkart Wholesale is transforming the festive season into a growth opportunity for our kirana members. With promising deals, exciting rewards, special membership benefits, and flexible financing options, the sale is designed to enhance profits, delight our members, and make festive celebrations more fulfilling. At Flipkart Wholesale, we remain committed to delivering unparalleled value and selection across categories, empowering our members to serve their customers better, and sharing the joy of the festive season together.”

As part of the sale, members can avail a wide range of payment options including credit and debit cards, UPI payment bank offers and free credit facility. Additionally, they stand a chance to win dazzling prizes through an exclusive Lucky Draw with rewards ranging from cars, mini trucks, bikes, and mobile phones to gold/silver coins and purchase coupons. Additionally, members can enjoy various perks through attractive offers like Hero Offers, Flat Price Store and Buy 1 Get 1 Deals alongside a plethora of gifting options at great savings.

To make the shopping spree even sweeter, Flipkart Wholesale has rolled out special payment advantages and rewarding membership perks. Members can enjoy Rs 500 instant off on payment via BOB Card, RBL Bank and AU Bank Credit Cards. Also, Members can avail ₹200 cashback on Paytm UPI, ₹100 cashback via MobiKwik Wallet/UPI, and 0.35% cashback with ePayLater on transactions above ₹50,000. Non-buying members can reactivate accounts with ₹203 off in-store, selected Non-SaveEazy members get ₹201 off, and new sign-ups receive ₹151 off their first in-store transaction.

Adding to the festive cheer, a ‘Festive Mehendi Mela’ will be hosted across North and Central stores from October 10 – 12, offering free mehendi, selfie booths, interactive games, and sweets sampling at selected stores. These activities aim to make the shopping experience more engaging for walk-in customers.

About the Flipkart Group

The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Super.money, and Cleartrip. Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India's digital commerce revolution. With a registered user base of more than 500 million, Flipkart's marketplace offers over 150 million products across 80+ categories.

Today, there are over 1.4 million sellers on the platform, including Shopsy sellers. With a focus on empowering and delighting every Indian by delivering value through technology and innovation, Flipkart has created thousands of jobs in the ecosystem while empowering generations of entrepreneurs and MSMEs. Flipkart has pioneered services such as Cash on Delivery, No Cost EMI, Easy Returns, and UPI. These customer-centric innovations focus on enhancing digital payment offerings for all customers while making online shopping more accessible and affordable for millions of Indians.

For more information, please contact media@flipkart.com